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September 2026

A refreshed Home, the Gifting editor, gift product discounts, gift box pricing, tagged gift variants, Wrapped in 25 languages, and one translation switch per language.

Refreshed home for Shopify merchants

Wrapped now opens on Home, which replaces the old dashboard and the Insights page.

Home with the setup guide showing Setup done and three steps checked

Home after setup is done

  • NEW: Setup guide. Three steps: Publish a gift option, Customize gift blocks, and Turn on the app embed. It picks the gift option you started with and shows what is left. When setup is done, the guide moves under the More actions menu.

  • NEW: At a glance. Three pills at the top show App embed (On in live theme or Off in live theme, read live from your theme), Gift orders this week, and your plan with usage.

  • NEW: Gift options card. Gifting for Products and Gifting for Orders each show a status badge (Active, Paused, or Draft), where the gift option shows, gift orders in the last 30 days, and Edit settings.

  • NEW: Gift orders table. Search by order number, and press a row to open the order in Shopify.

  • NEW: Gift Pulse. The weekly gifting trends edition, now on Home.

  • NEW: Common questions, with links to the Help Center.

Meet the Gifting editor 🎨

Every gift block setting now lives in one place. Open the Gifting editor from Gifting for Products or Gifting for Orders and shape the look of your gift blocks in a live preview of your product page, cart drawer, cart page and checkout, on desktop, tablet and phone. The settings you had in the theme editor are already there. Learn more

The Gifting editor: a live preview of the product page gift block on the left, and the Presets, style and settings rows on the right

  • NEW: Presets — Start from a complete look, then fine tune Appearance, Typography, Form fields, Buttons and Images. Press any part of a gift block in the preview to jump to its settings. Learn more

  • NEW: Settings for each gift block — Space above, Space below and Launcher max width apply to one gift block, so the product page and the cart drawer can each sit right.

  • NEW: Gift block visibility — Choose the products, collections and tags where gift blocks show, from the Gift block visibility card. Your product tags carried over as rules. Learn more

  • NEW: Gift variant visibility — Decide which gift variants are offered on which products, and whether a gift variant that is not offered stays in the list greyed out or leaves it. Learn more

  • NEW: Languages — Preview your gift blocks in every published language and edit the text your customers read, without leaving the editor. Learn more

Gift product discounts have arrived 🎁

This one has been requested more than any other feature, and we listened. Wrapped now has a gift product discount engine built right in. Reward customers who spend enough or buy enough with money off the gift product, or make it completely free.

  • NEW: Tiered rules — Build percentage tiers for each gift option, like 50% off gift wrapping at $50 and a free gift at $150. Use up to three tiers, with 100% making the gift free.

  • NEW: Conditions — Limit which items count by collection or product, and who qualifies by customer tag.

  • NEW: Discount usage — See the orders where each discount was used and the total amount discounted, right beside your rules. Learn more

Gift box pricing: charge by items or weight

Gifting for Orders has two new pricing modes built for gift boxes and hampers. Both work across your storefront, cart drawer, and checkout.

  • NEW: Item limited pricing (per gift box) — Charge one gift box for every set number of items in an order. Wrapped counts the items, divides by your limit, and rounds up, so with a limit of 2 an order with 5 items is charged for 3 gift boxes.

  • NEW: Weight limited pricing (per gift box) — Charge one gift box for every set amount of weight, using your Shopify product weights. Products can use different weight units and Wrapped converts them automatically.

  • NEW: Per-variant box limits — Press the gear icon beside the pricing mode to set each gift box variant's own limit: items per box, or weight per box in kg, g, lb, or oz. Limits save straight to your gift product variants in Shopify. Learn more

Tagged gift variants: disabled or hidden

Gift products with two or more gift variants have a new setting in Manage visibility. Decide whether a gift variant hidden by a product tag stays in the gift block disabled (greyed out), or leaves the gift block entirely.

  • NEW: Do not show tagged gift variants to customers — Turn it on to remove tagged gift variants from the gift block on every surface, including checkout. The gift block then lists the remaining gift variants by name in one menu, and shows a single remaining gift variant as text. Learn more

Wrapped in 25 languages

Wrapped follows your Shopify admin language, now across 25 languages.

  • NEW: Thirteen more languages — Swedish, Portuguese (Portugal), Chinese (Simplified), Chinese (Traditional), Korean, Czech, Finnish, Hindi, Arabic, Vietnamese, Thai, Indonesian and Malay join English, French, Spanish, Portuguese (Brazil), Italian, German, Dutch, Norwegian, Danish, Turkish, Polish, Ukrainian and Japanese. Arabic reads right to left. Change your language in Shopify admin under Settings, then General.

Translations: one switch per language

Gift option labels are now managed per language from the new Languages card on the gift option page. Each published language has its own page and its own choice: automatic translations or your own.

  • NEW: Languages card — Every language published in Shopify is listed on the gift option page, marked Default, Auto or Manual. Press one to open its labels.

  • NEW: Use automatic translations — One switch per language. On, every label is translated from your default language and kept up to date, including new gift options and newly published languages. Off, edit every label manually, starting from the automatic text. Turn it back on any time and your manual text is kept. Learn more

  • UPDATE: Grouped labels — Labels are grouped by Gift option, Buttons, Gift message, Gift sender, Gift receiver, Notices and Validation, with Gift Blocks labels below.

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